Fine Accoutrements is an American company that has shaving soap made in Italy. Why? Because that's how far Mr. Fine will go to produce the easiest, thickest, slickest, & most skin conditioning lather in the world! Fine American Blend Shaving Soap provides exactly that, along with a fragrance that captures - and celebrates - the essence of shaving itself. Inspired by Rive Gauche Pour Homme (2003) by Yves Saint Laurent, the scent calls to mind warm cream accompanied by tonic, leather, and chrome.Use:To use, first (1) load your thoroughly dampened shaving brush with soap by vigorously working it over the product surface for 10 to 15 seconds. Then (2) build a lather with continued vigorous brushwork in a bowl, or directly on your face, until no large bubbles remain. (3) Proceed with shaving, and enjoy!150 ml Fine Accoutrements American Blend Shaving Soap 150 ml